Tue, 8 January 2008
This ESL podcast is a dialog between two co-workers about making a tv commercial.
A: Would you mind helping me with a tv commercial for a new expensive anti-aging cream?
B: Who are we targeting?
A: Wealthy housewives in their late 20′s and early 30′s.
B: What angle are you going for?
A: I was thinking about making the woman feel self-conscious about looking older, and then showing that our product would make them feel young again.
B: Ok. What about also making them feel that the reason their husband hasn’t been spending as much time with them as before is that their skin is looking older?